Wisconsin food, forestry and agriculture companies interested in developing their e-commerce capabilities to better target Chinese markets are invited to apply for grants through a pilot program administered by the Wisconsin International Agribusiness Center (IABC), a bureau of the Department of Agriculture, Trade and Consumer Protection (DATCP).
Through the Global Business Development Program, administered by the Wisconsin Economic Development Corporation (WEDC), DATCP received $90,000 to help exporters of Wisconsin food, forestry, and agriculture products develop new e-commerce distribution channels in China. Wisconsin companies can apply for up to $9,000 each and are required to provide at least 30 percent in matching funds.
Funds can be used for a variety of expenses related to e-commerce operations, including: consulting, purchasing software, advertisements, registration costs, and translation services. Companies interested in applying for a grant should contact DATCP Economic Development Consultant Ashwini Rao at [email protected]. The deadline to apply is December 18, 2020.
“We appreciate WEDC’s partnership in making this grant available for our state’s agricultural and food businesses,” said Mark Rhoda-Reis, Director of DATCP’s IABC. “Wisconsin products already exist in many stores in China, but have a minor presence, if any, on e-commerce platforms. We look forward to serving as a resource for Wisconsin companies in exploring these new opportunities in the Chinese market.”
About DATCP’s International Agribusiness Center (IABC)