
Explorers are invited to turn their next road trip into a colorful scavenger hunt across Wisconsin’s most beautiful greenhouses, gardens, and flower farms. The Wisconsin Agricultural Tourism Association is officially kicking off Spring travel with the launch of the Spring Blooms digital passport.
Spring Blooms digital passport, which runs from April 16 through May 31, serves as the ultimate floral GPS for uncovering Wisconsin’s vibrant spring landscapes. Whether visitors are seeking the first tulips of the season, fragrant lilacs, or stunning daffodils, this pass is a golden ticket to unique “ag-ventures” that showcase Wisconsin in bloom.
Visitors can sign up for the free passport online at wiagtourism.com and receive it instantly via text or email with no app download required. Once registered, passholders can easily browse participating locations, plan their visits, and check in at pass locations to watch their points grow.
“Our greenhouses are bursting with color, our farms are coming back to life, and there’s a sense of renewal you can feel in every visit,” said Sheila Everhart, Executive Director of WATA. “The Spring Blooms Digital Passport allows visitors to experience the beauty firsthand while supporting the growers who make Wisconsin so vibrant this time of year.”
Every check-in allows passholders to accumulate points, which can be used to win prizes, including a chance to win a $50 gift certificate from Nature’s Touch Garden Center.
The Spring Blooms pass connects travelers directly to the heart of Wisconsin’s agricultural beauty, supporting family-owned farms and local greenhouses.
“Grab your shades, fuel up the car, and start earning points today,” Everhart said. “You’re guaranteed to have an unforgettable Wisconsin journey while participating this Spring.”

