In-Person Trade Mission To South Korea

DATCP’s International Agribusiness Center and Food Export Midwest is organizing a trade mission to Seoul, South Korea on October 18-22.

Lisa Stout is an economic development consultant with DATCP’s International Agribusiness Center. The department is still hosting virtual trade missions, for example in Japan in November, which gives more flexibility to participants and allows for more attendees. But Stout says nothing replaces the in-person experience.

She says exporting is all about relationships, and it’s important for companies to meet potential partners and experience the place their product will be sold.

South Korea has proven to be an appealing and profitable market for U.S. companies. USDA’s Agricultural Trade Office in Seoul reports that the U.S. is the leading exporter of agricultural products to Korea with a 24 percent market share. Exports of consumer-oriented products such as meat, dairy, and processed products continue to grow.

The trade mission will include: one-on-one meetings with qualified buyers, a market briefing by local USDA, Foreign Agricultural Service, retail store tours and a table top showcase.

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