Equity Cooperative Livestock Sales Association is now offering Livestock Risk Protection (LRP) Insurance to livestock producers. This new service comes through Equity’s Risk Management Division. LRP Insurance gives producers a simple way to protect themselves from sudden market fluctuations and livestock prices.
“With LRP Insurance, producers have an affordable tool to protect their bottom line,” said Abdullah Hussaini of Equity. Hussaini is Equity’s Jr. Vice President of Marketing and a licensed agent for LRP Insurance. agent. “With LRP Insurance, we can now offer our members a straightforward, affordable way to secure price protection on feeder cattle, fed cattle, and swine.”
LRP is a federal insurance program for livestock producers designed to protect against market
declines while giving producers the choice of where to market their livestock. A key benefit of
LRP insurance through Equity includes personalized services from an experienced livestock
marketing team.
“Producers already trust Equity to market livestock,” said Hussaini. “Now we can help protect their income, too.”
To learn more or to sign up, producers can call 608-460-1127 or visit www.equitycoop.com.
