Dairy Signal Focuses on Benefiting A Farm’s Culture, Brand And Security

This week’s episodes of The Dairy Signal® from Professional Dairy Producers® (PDP) will feature interactive conversations to benefit a farm’s culture, brand and security. Tune in on Tuesday to learn essential coaching skills for conversations with team members and learn about social media opportunities on Wednesday. A panel of experts will share tips and strategies for keeping facilities secure on Thursday.

Tuesday, July 30

Take a deep dive into the art of coaching in this interactive episode. Learn how to focus on critical skills and be more effective in one-on-one interactions with team members to build a workforce of people who own their roles. Episode presenter will be:

  • Michael Hoffman, president, Igniting Performance

Wednesday, July 31

Learn about the opportunities to grow your farm’s social media reach, engagement and sales and how to determine if outsourcing or working with a freelancer is the right fit for you. Episode presenter will be:

  • Kallie Coates, owner, Briar Marketing

Thursday, August 1

Join a conversation about keeping facilities secure, including use of security cameras, alarm systems and more. Experts will share how they developed security protocols and how to handle biosecurity. Episode presenters will be:

  • Chad Juel, senior director of operations support, Kwik Trip
  • Paul Ayers, animal care manager, The Maschhoffs