Registration is now open for the annual institute of the Cooperative Communicators Association (CCA) to be held June 6 to 9 for the first time since 1993 back in Milwaukee, Wis. All communicators in that unique business model–cooperatives–are encouraged to register.
CCA is 250 professionals who communicate for cooperatives. It helps help members excel in communications – from writing, photography, annual reports, and social media to podcasts, branding, strategic planning, annual reports, and education.
Organizers from across the United States are planning the in-person professional development event at the Milwaukee Downtown Marriott. They are working with hotel staff to ensure COVID-19 protocols are followed during the event, which includes a host of hot topics faced by communicators from rural to urban cooperatives. The institute is also a time to honor the top writers, photographers, special productions and careers of cooperative communicators from California to Massachusetts, fulfilling one of its goals of being an interchange of facts, research, techniques, and opinions.
“CCA emphasizes ideas and strategies aimed at making cooperative communications more successful in telling our slightly different story to internal and external stakeholders,” said Afton Holt, 2020-22 CCA president and president and creative director of CornerPost Marketing Communications, Fort Dodge, Iowa. “Through the sessions we’re planning, people will gain knowledge and skills on best practices to address the challenges we face daily communicating with members, employees, consumers, industry influencers, legislators and the media.”