Communication And Awareness

Professional Dairy Producers® (PDPW), announces the line-up of speakers for week 59 of The Dairy Signal™. Episodes this week feature technology tips and updates on dairy promotion and ag market news.

Jeremy Cherny, Founder and President, Tobin Solutions, will discuss technology options for keeping farm teams connected and communicating effectively on the go.  With National Dairy Month just around the corner, Suzanne Fanning, Senior Vice President, Dairy Farmers of Wisconsin and Chief Marketing Officer, Wisconsin Cheese, and Mike Edge, Senior Regional Marketing Director, East, Dairy Farmers of Wisconsin, will provide updates on efforts to boost awareness and sales of Wisconsin dairy products with consumers and retailers around the world.

Dan Basse,Economist and President of AgResource Company, will return to The Dairy Signal to provide a bi-weekly market update and analysis of the most recent ag trends.

Developed by fellow dairy farmers from the PDPW Board of Directors, The Dairy Signal is a weekly series of free educational episodes offering insights and resources for fellow dairy farmers and other food system professionals throughout the value chain. The episodes air live from 12:00-1:00 PM CT each Tuesday, Wednesday, and Thursday; recorded sessions are available later in the day.

Each live session offers attendees the opportunity to engage in open Q&A with the speakers through the interactive platform.

Here is a look at the upcoming presenters and topics:

Tuesday, May 25

Topic: Farmers are always on the go but still need to communicate – how can we connect with our teams through our laptops, phones and other devices? Learn how to stay connected when working remotely and what the future holds for data integration. Episode presenter includes:

·       Jeremy Cherny, Founder and President, Tobin Solutions

Wednesday, May 26

Topic: Discover what’s new at Dairy Farmers of Wisconsin as they work to increase awareness and affinity for Wisconsin dairy products and find out what’s happening in the retail marketplace across the United States. Episode presenters include:

·       Suzanne Fanning, Senior Vice President, Dairy Farmers of Wisconsin and Chief Marketing Officer, Wisconsin Cheese

·       Mike Edge, Senior Regional Marketing Director, East, Dairy Farmers of Wisconsin

Thursday, May 27

Topic: Hear the latest news and analysis of agricultural markets and trends that will impact dairy producers and ag industry. Episode presenter includes:

·       Dan Basse, Economist and President of AgResource Company

All Dairy Signal episodes are available to the public at no cost, with current and past episodes accessible through www.pdpw.org. For more information, contact PDPW at 800-947-7379 or by emailing [email protected]. Follow along digitally in advance of and during the sessions by following @dairyPDPW and using #TheDairySignal on Facebook, Twitter, Instagram, and LinkedIn.