Applications are now open for Naturally Rising Wisconsin, the pitch competition that spotlights mission‑driven brands shaping the future of natural consumer goods across our state.
If you’re building innovative food, beverage, supplement, personal care, or wellness products grounded in sustainability and strong values—this is the stage built for you.
WHY THIS MATTERS
- More than $10K in prizes
- Free booth at Newtopia Now 2026
- Deliver your 3‑minute pitch in front of Wisconsin’s natural products community, retail buyers, and investors looking for the next breakout brand Expert Mentorship Before You Pitch Finalists work 1:1 with industry pros—including operators, retailers, and investors—to sharpen your pitch and strategy Unmatched Visibility Business services from our sponsor community
WHO SHOULD APPLY
✓ Emerging CPG brands with $25K–$2M in revenue
✓ Available in at least one retail location
✓ Wisconsin‑based founders preparing to scale
✓ Mission‑driven, sustainability‑focused companies
Open to Naturally Wisconsin members
Application Deadline: March 31, 2026
Event: May 8, 2026, Online
This isn’t just a pitch competition —
It’s a launchpad for Wisconsin’s next generation of natural product innovators.
Apply to Pitch: https://zurl.co/pgmYI
Event Details & RSVP: https://zurl.co/QTaFh
